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DATA ENRICHMENT
Enhance the value of your business data through our Data Enrichment Services
Data Enrichment by Intense Prospex helps you to understand the needs of customers. Our teams first validate the contact data such as name, phone numbers, email and mailing addresses that you already have. Once it is cleaned we append missing or incomplete information and enhance your records with available data, including financial data, buyer inclination, and much more. Data enhancement process would add these relevant figures; enhance your raw leads making them valuable for further use so that you can contact prospects. With enriched data you can personalize your messages to help your business to connect and engage with customers.
What is Data Enrichment?
Data enrichment is a crucial part managing your data. It allows you to incorporate fresh information into your existing records to improve its accuracy and value. This gives users the confidence to use the information for their business initiatives so that you can reap benefits from it. Businesses and companies both small and large collect a staggering amount of data and over time due to multiple factors such as when employees change names and jobs to continue elsewhere, when they get promoted and their designation is changed, when businesses expand and people shift to a new location it is likely to decay. At LakeB2B we have clearly understood this and that is why we believe that our Data Enrichment Services is one of the most important steps in improving the value of your business data.
Why you need Data Enrichment?
Depending on what your business goals are you will need CRM Data Enrichment Services. We ensure that clients get adequate information which is verified and accurate so that it can save your valuable time, increase productivity and leads.
Enhancing conversion rates
Collecting more information on prospective leads will affect the conversion rate. However with marketing data enrichment you can only add relevant fields which can lead to better approach-ability and higher conversion rates.
Lead Count
Enriched data will include things like location, business size or behavioral data, which will help you with lead scoring.
Enriched Segmentation
With enriched lead data you can segment your customers by firmographics, behavior, demographics etc. Segmentation is important in organizing your customer database as it will improve your targeting and ability to determine your customers needs.
Demographics
Acquiring new demographic data, such as marital status and income level, and adding that into an existing customer data-set is called demographic data enrichment. This can further improve your target marketing and enhance your revenue as well.
Customer Know-how
With With enriched data you can strategize and target your email marketing campaigns. Having access to updated customer information will give you an added advantage in building productive relations with your customers.
Personalization
To have successful communication with your clients you will need personal information. With a more personal approach you can target leads successfully.